Scentsy Raises $244K to Date for Shriners Hospitals

Free Subscriptions!
Sales-&-Use-Tax-for-Dummies - Download Your Free Copy

Scentsy Inc. is about halfway to a $500,000 fundraising goal in support of Shriners Hospitals for Children.

In September, the home fragrance company introduced the Love Heals Warmer, a seasonal cause product benefiting Shriners Hospitals. The nonprofit has 22 locations across North America where children can receive expert specialty care, regardless of a family’s ability to pay.

Scentsy is supporting the work of Shriners Hospitals with $8 from the sale of each Love Heals product, in a promotion that will run through February. Three months in, and with the holiday giving season in full swing, Scentsy reports that customers have helped to donate $244,000 to date.

The company has earmarked proceeds from its charity products for a variety of causes, including autism awareness and breast cancer research. The Scentsy Family Foundation, the company’s charitable arm, also provides academic scholarships and direct donations to organizations that support families.

Amway Rolls Out Global Volunteer Initiative

Photo: Amway Business Owners (above and below) participate in local volunteer projects.


The world’s largest direct selling company wants to build the world’s largest volunteer force.

Amway Corp. is kicking off a global initiative known as #AmwayVolunteers to highlight the volunteer efforts of its employees and Amway Business Owners, or ABOs, who number more than 3 million worldwide. With that kind of volunteer base, Amway can afford to set some ambitious goals, and it has. The No. 1-ranked direct selling company is gunning to build the world’s largest volunteer force by 2019, when Amway will celebrate 60 years in business.

The concept is simple: ABOs sign up to participate by taking an online pledge to “be the change” in their communities and help people live better lives, specifying what that might look like for them. The next step is to take action and volunteer through the organization or cause of their choice. Finally, the company encourages individuals to share their experiences on social media using #AmwayVolunteers.

“We value the passion and volunteer efforts of Amway Business Owners and Amway employees that are making a dramatic impact in their local communities,” said Jeff Terry, Global Head, Amway Corporate Social Responsibility. “#AmwayVolunteers showcases their individual works (on a global scale) in an effort to create the world’s largest volunteer community by 2019.”

This new undertaking broadens the scope of Amway’s grassroots volunteer efforts, which primarily have focused on the One by One Campaign for Children, centered on causes that support children in need, and the Nutrilite Power of 5 Campaign, which raises funds and awareness to help fight childhood malnutrition.

Text Text

Thibaudeau Takes on Top Job at Jamberry

by Emily Reagan

Click here to order the December 2016 issue in which this article appeared or click here to download it to your mobile device.


A new CEO is taking the helm at Jamberry, which has built a salesforce of more than 100,000 Independent Consultants since its nail products began appearing in social media feeds a few years ago.

In October, the family-owned enterprise named Elizabeth Thibaudeau as its new chief executive. Thibaudeau has considerable experience in direct sales, having spent the past 20 years with one of the channel’s leading skincare and nutrition companies. Most recently, she held the title of Vice President, Global Marketing, overseeing all brand and marketing functions. There she also helped to develop a strategic product platform and umbrella category brand that has generated billions in revenue over the past decade.

At Jamberry, Thibaudeau succeeds Adam Hepworth, who has led the company from its inception and will remain a board member and major shareholder. His wife, Christy, co-founded Jamberry in 2010 with her two sisters, Lyndsey Ekstrom and Keri Evans. The brand is known for its do-it-yourself nail wraps, which are applied using a heat and pressure technique. In addition to a wide range of original designs, Jamberry has worked with the likes of Disney and the NFL to introduce special themed collections.

The Utah company has experienced rapid growth, propelled by early adoption of social media and online parties, which allow Consultants to reach an exponentially larger audience than traditional home parties. As it looks to the future, Jamberry will draw upon Thibaudeau’s “expertise, leadership, and experience building direct sales,” Hepworth said in the company’s announcement. DSN recently spoke to Thibaudeau about her new role and what’s in store for this up-and-coming direct seller.

DSN: As someone with considerable experience in the direct sales channel, what made you want to join this particular company?

ET: I was initially intrigued by the extremely innovative nail wrap product; I’d never seen anything like it and genuinely believe it appeals to a broad and diverse audience. During the interview process I was gifted a basket of products and accessories. I took these home and it felt like Christmas morning as my daughters and I circled around the Jamberry goodies and began doing our nails. My 15-year-old daughter was an instant application pro, and she was able to coach me while I applied the nail wrap for the first time. It was at that moment I could see why and how our decorative nail wraps are perfect for the party model.

I was also enamored with the passion of the field leaders. I immediately felt a strong affinity towards our consultants. Perhaps it’s an innate connection, because it’s women connecting with women and we relate to each other in a powerful way. We are all CEOs making positive impacts in our respective worlds, and then collectively in the Jamberry world, globally. I know we will do amazing things together.

DSN: Thus far, what is your favorite aspect of the job?

ET: I’m actually more of an introvert, but as I stepped into this new role I soon realized how important developing meaningful connections with the entire team will be to accomplishing our goals. I love interacting with the employees and the consultants. I derive so much energy from their enthusiasm and passion it literally fuels me. It’s humbling to think that I’m responsible for creating the culture of the company. I’m a sponge right now, trying to study best practices from industry icons.

DSN: What objectives are top of mind as you take on the role of CEO?

ET: Consultant success is my priority No. 1. Over the past month, I have had the opportunity to travel to different events in both the United States and Australia, to meet with our consultants. Each person I met with, regardless of the country, shared a common passion and enthusiasm for helping women make life beautiful. This reaffirmed my reason for coming to Jamberry. Our internal strategic filter is “does this contribute to the success of our consultants?” If the answer to that is “no,” then we need to rethink and refocus our work. Key objectives are to strengthen our foothold in existing markets; dominate the nail, hand and foot care categories; exponentially scale the reach of our consultants; and modernize the home party.

Elizabeth ThibaudeauElizabeth Thibaudeau

DSN: As you think about the next couple of years, what does it mean to “modernize the home party”? 

ET: I can’t give away all of our secrets…

DSN: In recent years Jamberry has experienced rapid growth, and the pains that come with it. What steps are you taking to prepare for the next stage of growth?

ET: We are solidifying technical systems architecture and global operations capabilities to support our ability to double and even triple our business over the next few years.

DSN: In light of that growth, is Jamberry looking to upsize manufacturing facilities or corporate offices?

Click here to read the rest of the interview…

Avon Foundation Helps Colleges Take Action on Sexual Assault

The Avon Foundation for Women is funding a first-of-its-kind national leadership program to address gender-based violence on college campuses.

The charitable arm of cosmetics maker Avon is behind a new collaborative of 20 colleges and universities that recently came together for The National Leadership Institute: Changing the Narrative on Campus Gender-Based Violence. The program equips schools with action plans for preventing and responding to sexual violence. Avon tapped the health and social justice nonprofit Futures Without Violence to develop the National Leadership Institute curriculum, which advocates trauma-informed care in cases of assault.

To research, design and implement the curriculum, Futures Without Violence partnered with Harvard Law School’s Gender Violence Program and the University of Virginia’s Curry School of Education. The resulting material was presented at the first two National Leadership Institute events, held this fall in Boston and Atlanta. According to Lonna Davis, Director of Children & Youth Program for Futures Without Violence, “The Institute is part of a long-term investment to shift the narrative and introduce a primary prevention and trauma-focused approach that engages the entire school community.”

The National Leadership Institute is the brainchild of the Avon Foundation for Women, which also underwrote the project with a $200,000 grant. The foundation has long supported domestic violence awareness and prevention through its Speak Out Against Domestic Violence program, launched in 2004. For more than five years now, that program has included awareness campaigns and bystander initiatives on college campuses, but with its latest initiative Avon is empowering students and schools to take the lead in addressing assault and sexual violence.

More than 70 schools applied to participate in the program, but just 20 were selected to attend the two-day event, among them Brandeis University, Morehouse College and the University of North Carolina at Charlotte. With ongoing support, these schools will create a campus action plan that engages students, college administration, campus police and leading consultants. “We’ve just spent two days looking at best practices and solutions to shift campus culture away from victim blaming to a more trauma-based perspective,” said Christine Jaworsky, Avon Foundation Program Director. “Now the real work begins.”

Zija Launches Innovative Moringa-Based Protein Shake

Free Subscriptions!

Moringa oleifera, the “miracle tree” beloved by superfood fans everywhere, is coming to consumers in a brand-new form from Zija International.

The health-products maker has rolled out a new protein shake mix, Core Moringa Plant Protein, which contains a complete protein extracted from the leaves of moringa oleifera. The process of extracting this protein was developed by Zija’s Chief Operating Officer, Joshua Plant, Ph.D. Though no stranger to the superfood—Zija has a variety of moringa-based products in its portfolio—Plant set out to discover new ways to tap into the health benefits of the tree, which delivers more than 90 vitamins, minerals, vital proteins, antioxidants and omega oils.

“Although Moringa has been revered by different cultures around the world for thousands of years because of its diverse benefits and uses—and is continually studied and cited by the health, science and academic communities—it’s personally exciting to find new ways to make it accessible to everyday people as a way to naturally nourish the body,” Plant said in a news release.

Taken gram for gram, Moringa leaves outshine many conventional health foods in terms of nutrient density. They contain four times the calcium of milk, three times the potassium of bananas and seven times the vitamin C of oranges, to name a few. Zija has brought these benefits to market in a vegan protein powder also free of gluten and soy. Each serving of Core Moringa Plant Protein packs 20 grams of moringa, pea and rice proteins. The product is now available in Dutch Chocolate and Vanilla Bean flavors.

SimplyFun Product Donation Brings Christmas Cheer to Children

This holiday season, SimplyFun LLC is extending its support of two organizations making Christmas merrier for children in need.

The maker of educational board games said it will donate $100,000 in product to the Marine Toys for Tots Foundation, a longstanding initiative of the U.S. Marine Corps Reserve. Along with other brand-new toys, the games supplied by SimplyFun will be delivered to at-risk children across the country. The company has participated in Toys for Tots for the past three years, contributing about $550,000 in product.

For children separated from family as Christmas approaches, Seattle-based SimplyFun also is continuing its partnership with My Stuff Bags Foundation, which provides necessities and toys to kids rescued from abuse and neglect. The games will help to fill duffel bags of new belongings for children entering crisis shelters and foster care.

“We are so fortunate to have a partnership with SimplyFun,” said Janeen Holmes, President and CEO of My Stuff Bags. “For many years, this wonderful company has been providing thousands of unique, creative puzzles and games, which have brightened the lives of the abused and neglected children we serve all across this country.”

SimplyFun has helped to fill My Stuff Bags—often the only possession a child has upon entering foster care—on an ongoing basis since 2008. Through its Simply Caring program, the company has donated about $250,000 in cash and product.

“Every child deserves to play regardless of their circumstances,” said Patty Pearcy, President and CEO of SimplyFun. “SimplyFun is proud to be able to share our games through Toys for Tots and My Stuff Bags to bring joy and create a love of learning in children in need.”

SeneGence International Names Three to Executive Team

Photo: SeneGence International Headquarters in Foothills Ranch, California.


Amid rapid sales growth, SeneGence International is adding three new faces to its executive team.

The cosmetics and skincare maker has promoted Steve Jarvi, formerly Vice President of Operation, to Chief Operating Officer. Jarvi’s experience within the beauty industry includes a stint as COO of a major cosmetics company, as well as Vice President, Operations and Finance, with a hair care company. Past responsibilities have included change management, organizational alignment, manufacturing operations, global supply chain, customer service and enterprise information systems.

Another appointee, Jerome Kaiser, is stepping into the role of Chief Financial Officer, a position he has held both inside and outside the direct sales channel. Kaiser began his career with professional services firm PricewaterhouseCoopers, and later served in financial management roles with names like fashion label Liz Claiborne and dinnerware maker Mikasa.

SeneGence also is bringing in a new Chief Information Officer, Tom Doria. The technology executive has a background in network architecture and systems development in large-scale operations, having worked in senior management in the distributed computing and telecommunications industries.

“We are thrilled to have Steve, Jerome and Tom join our executive team,” said Joni Rogers-Kante, SeneGence Founder and CEO. “Their roles will be vital to support the rapidly growing Distributor base and help support our growing needs.”

Currently headquartered in California, SeneGence recently broke ground on a 225-acre corporate campus in Sapulpa, Oklahoma, where it plans to consolidate operations over the next five to seven years. The beauty company is managing a growth spurt that, in the past three years, has yielded more than 100 percent sales growth year over year.

Nature’s Sunshine Products Appoints New CFO

Free Subscriptions!
Sales-&-Use-Tax-for-Dummies - Download Your Free Copy

Nature’s Sunshine Products has appointed Joseph Baty as its next Executive Vice President and Chief Financial Officer.

Baty succeeds Stephen Bunker, who will retire from the health and wellness company at the end of the year, after assisting with the transition.

Previously, Baty held the roles of EVP and CFO with Schiff Nutrition International, a maker of vitamins and nutritional supplements such as Airborne. He was with the company from 1997 until its sale to Reckitt Benckiser in 2012, for a price of $1.4 billion. In June 2012, Baty was named CFO of the Year among large companies by Utah Business magazine. Before joining Schiff he was a partner with public accounting firm KPMG.

“I am thrilled to have someone with Joe’s track record and experience in the nutritional supplement industry join our leadership team,” said Gregory Probert, Chairman and CEO of NSP. “Joe has demonstrated the ability to work closely with business leaders to achieve outstanding financial results and deliver impressive value to shareholders.”

NSP sells its nutrition and personal-care products through a network of more than 277,000 independent Managers and Distributors. Last year, sales amounted to $325 million, putting the company at No. 51 on the DSN Global 100 ranking of the world’s top direct selling companies. Utah-based NSP operates in more than 45 countries worldwide.

doTERRA Donates $1 Million during Record-Breaking Convention

Essential oils seller doTERRA donated $1 million to charity during its recent convention—the largest ever held in Utah.

The Utah company has selected three organizations that align with the mission of the doTERRA Healing Hands Foundation: to help impoverished communities move toward self-reliance. A $500,000 donation will support O.U.R. Rescue, which works with local law enforcement to rescue children from sex trafficking. The foundation is also donating $250,000 to Days for Girls, a nonprofit delivering hygiene supplies and health education to women and girls. Another $250,000 will provide microloans and mentoring to impoverished entrepreneurs through Mentors International.

The announcement was made from the stage at the doTERRA One Global Convention in Salt Lake City, where the company hosted 30,000 attendees, making it the largest corporate convention in Utah’s history, according to doTERRA. “This convention is a celebration that sums up a year of progress and success for doTERRA, our partners, and the countless lives that are positively impacted by essential oils, and our unique approach to sourcing and philanthropy,” said David Stirling, doTERRA Founding Executive, President and CEO.

The company’s Co-Impact Sourcing initiative is an extension of its humanitarian efforts, designed to bring jobs, fair trade and timely payments to small-scale growers—with the end result of greater economic stability. During the convention, management said Co-Impact Sourcing has created more than 18,000 jobs to date. The company also is adding two new oils, Spikenard from Nepal and Petitgrain from Paraguay, to the program.

Click here for original story

USANA Pledges Nearly $1 million to Aid Hurricane Victims

Best Places To Work 2017
Free Subscriptions!

As Hurricane Matthew tore through the Caribbean in early October, the island of Haiti bore the brunt of the storm’s force, which claimed the lives of nearly 1,000 people.

In the aftermath, 350,000 Haitians now face another threat: cholera, caused by contaminated food and water.

Through its USANA True Health Foundation, USANA Health Sciences Corp. will spend $80,000 to help combat the deadly intestinal disease. Half of the money will pay for food and emergency items, while the other $40,000 will provide oral rehydration packs and medicines to boost the immunity of those affected by the bacteria. The foundation will work with International Relief Teams and Children’s Hunger Fund to provide the supplies.

“Due to the generous donations we continue to receive, the foundation has been able to respond in a timely fashion to this disaster in Haiti,” said Jim Bramble, President of the USANA True Health Foundation board. “There are severe immediate needs, and we are committed to further help with both short- and long-term relief.”

Click here for original story