Primerica Hosts Annual Gathering of Top African American Representatives

Primerica Inc. on Friday kicked off the 16th annual meeting of its African American Leadership Council (AALC), held March 18–20 in Orlando.

Though salesforce events are a regular occurrence in the direct selling space, the three-day gathering was unique for bringing together top African American representatives within the company. The financial services firm said it expected 5,000 to attend the weekend’s conference, up from 3,000 last year.

“Since its founding in 2000, our AALC has grown into a significant force within Primerica,” John Lennon, Primerica Senior National Sales Director and AALC Co-Chairman, said in a statement. “This year’s conference theme—Bigger! Stronger! Faster!—and our exciting agenda underscore our mission of empowering African Americans in Primerica to establish a legacy of financial independence through entrepreneurship.”

Attendees gathered at the Orlando World Center Marriott heard from top Primerica sales representatives, as well as company CEO Glenn Williams and President Peter Schneider. The event also featured workshops focused on equipping representatives with business skills to better serve African American families in their communities.

Advertisements

About Direct Selling News
Direct Selling News Magazine has been serving direct selling and network marketing executives since 2004. Each issue of Direct Selling News offers content on topics that shape the dynamics of our industry.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: