ARIIX Announces Merger with Nutrition Brand Voluxa

ARIIX, a Utah-based business that markets wellness and personal-care products, is bringing another brand under its umbrella in a recently announced merger with Voluxa. As a result, the two companies have combined their product portfolios and sales networks under ARIIX’s patent-pending compensation plan.

After four years in business, ARIIX joined the top direct selling companies in the world on the 2015 DSN Global 100. The Utah-based brand ranked No. 95, with annual revenue of $73 million. Prior to the merger with Maine-based Voluxa, ARIIX’s representative count had topped 35,000.

“Even though I never originally imagined Voluxa joining forces with another company, after meeting with the ARIIX executives, I realized they are one of the most impressive teams I’ve met,” Voluxa’s Founder and CEO, Sue Pollard, said in a statement. “I’m excited to work with the ARIIX team and believe it’s the perfect solution for providing our Representatives with unprecedented growth opportunities.”

The partnership introduces Voluxa’s antioxidant-rich nutrition products into the 12 international markets where ARIIX currently operates. ARIIX has expanded its business through a series of mergers with smaller health-focused brands, including Trivani Intl., ZENVEI, HAVVN and RevvNRG.

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Direct Selling News Magazine has been serving direct selling and network marketing executives since 2004. Each issue of Direct Selling News offers content on topics that shape the dynamics of our industry.

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