90 Days of Direct Selling – Day 64

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Oriflame Cosmetics SA

2013 Net Sales: $1.95 billion

Country: Luxembourg

Oriflame is a beauty company selling direct in more than 60 countries. Its wide portfolio of Swedish, nature-inspired, innovative beauty products is marketed through more than 3 million independent Oriflame Consultants, generating annual sales of around €1.5 billion. Respect for people and nature underlies Oriflame’s operating principles and is reflected in its social and environmental policies. Oriflame supports numerous charities worldwide and is a co-founder of the World Childhood Foundation. Oriflame is a Luxembourg company group with corporate offices in Luxembourg and Switzerland.

 

2012 Rank: 9
2012 Net Sales: $2.0 billion
Sales Method: Person-to-person
Compensation Structure: Multi-level
Products: Cosmetics, personal care
Markets: 66
Salespeople: 3.5 million
Employees: 7,340
Headquarters: Luxembourg, Luxembourg
Executive: Magnus Brännström
Year Founded: 1967
Stock Symbol: ORI-SS—Stockholm
Website: www.oriflame.com

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About Direct Selling News
Direct Selling News Magazine has been serving direct selling and network marketing executives since 2004. Each issue of Direct Selling News offers content on topics that shape the dynamics of our industry.

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