Isagenix Features Make-A-Wish Reveal at Annual Event

Photo above: As part of Isagenix’s support of the Make-A-Wish Foundation, 11-year-old Ben—who recently completed chemotherapy treatment—was asked to participate in a live magic show while his mom, dad and 8-year-old brother watched him help perform the grand finale.


Over the past two years Isagenix has raised more than $1.5 million as a sponsor of the Make-A-Wish Foundation, and during the company’s 2014 Celebration this week, more than 10,000 attendees got to witness firsthand one of those wishes coming true.

The event included a performance by magician Gerry Katzman, owner of Hollywood’s Magic Castle. Katzman had some help from special guest Ben, an 11-year-old boy who recently completed his last chemotherapy treatment for acute lymphoblastic leukemia. Thanks to the support of Isagenix Associates and employees, Ben’s wish to perform in a live magic show was granted in a big way.

“Make-A-Wish makes such a big difference in the lives of families going through hard times,” Ben’s dad, Ingolf, shared.

During the performance, Ben also learned that he and his family will travel to Australia to check off another item on his wish list: meeting a platypus. Australia is the only place in the world where the unique mammals remain in the wild.

“I’ve always dreamed to see a furry creature who is a mammal and lays eggs,” was Ben’s response. “I can’t believe that I’m going to Australia with my entire family to do this.”

Prompted by a $100,000 matching challenge from Isagenix Board Member Jim Pierce and his wife, Tammy, audience members also raised more than $200,000 in support of Make-A-Wish. To date, Isagenix has granted over 190 wishes in partnership with the foundation. The company received Make-A-Wish America’s prestigious 2013 Cause Champion Award in recognition of its cash contributions, employee support and outstanding partnership internationally.

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